Affords members of the general public an opportunity to be involved in an undertaking that incorporates positive social action and patriotism.

Enables the general public to have a better understanding of the U.S. Marine Corps and the Marines who make the Marine Corps the world's premier fighting force.

Enables the development of partnerships and mutual understandings between Marines and their civilian neighbors in the communities in which Marine Reserve Centers are located..

Exposes U.S. Marines to the general public and affords him/her an opportunity to know the members of their community.

Brings all elements of a community together in a common cause for three months each year.

Affords the Marine Corps a means of giving something back to the communities, which have unselfishly shared their sons and daughters with the Corps for over 230 years.