As a NCS, you will benefit in numerous ways by partnering with a Nationally known and respected charitable force for good. Use our brand imagery and intrinsic value to create effective marketing communications.

• Positive Public Image: Supporting Toys for Tots enhances your company’s reputation and adds to a positive public image. Partnering with our Program can also help build a loyal customer base, as many customers prefer to support businesses that give back to the community.
• Brand Visibility: You receive prominent recognition and visibility in Toys for Tots marketing materials, events, and media coverage. Our Program reached a cumulative audience of over 60 billion last year. Sponsoring Toys for Tots can lead to positive coverage in local newspapers, TV stations, and online platforms.
• Community Engagement: Sponsoring Toys for Tots allows your company to actively participate in community initiatives. This involvement can strengthen relationships with local constituents, demonstrating a commitment to social responsibility.
• Networking Opportunities: Corporate Sponsorship often involves collaborations with other sponsors. This can create networking opportunities and potentially lead to valuable business connections.
• Tax Deductions: In most cases, charitable contributions are tax-deductible. This can provide financial benefits to your company while supporting a meaningful cause.

• Donate a minimum of $25,000 in cash, OR…
• Make an in-kind product donation of new toys and/or books with a minimum value of $100,000
• Read further and visit www.toysfortots.org for more details on enrollment

NCS Sponsorship Levels

Guidelines for Consideration

• As an official activity of the U.S. Marine Corps, the Marine Toys for Tots Foundation will not affiliate with an organization that portrays the USMC of the Marine Toys for Tots Program in a less favorable manner.
• The Marine Toys for Tots Foundation adheres to the Better Business Bureau Wise Giving Alliance Standards for Charity Accountability. View these guidelines and our accreditation at: http://www.give.org/for-charities/

To become an official National Corporate Sponsor for Toys for Tots, organizations can utilize a variety of widely recognized strategies. We offer several opportunities that vary based on your company’s objectives, desired demographic, and the resources at your disposal. Below are several methods to support Toys for Tots:

1. Corporate Donations: Contribute financially to the Marine Toys for Tots Program. Your support provides hope to economically disadvantaged children and helps them believe in a brighter future.

2. Round-up Campaign at Checkout: Enable your customers to make a difference by incorporating a round-up campaign at checkout. This simple yet effective method allows patrons to add a donation when making a purchase, contributing directly to Toys for Tots.

3. Cause Marketing Campaigns: Engage in a campaign by aligning your brand with ours and committing to donate a portion of sales during a promotional period, contributing a specific amount for every item sold, initiating a social media campaign tied to charitable actions (e.g., donating a dollar for every like received), and implementing employee workplace giving or payroll deduction (requires a licensing agreement).

4. Donate Sales Proceeds: Dedicate the net proceeds from the sale of a specific product or service to Toys for Tots. This strategy not only supports the cause but also showcases your company’s dedication to philanthropy.

5. Corporate Peer-to-Peer Fundraising: Engage your employees, business associates, and customers by initiating your own Toys for Tots Fundraising Page. Encourage contributions in honor or memory of special individuals, launch a business or organizational fundraising campaign, and show your belief that “Every Child Deserves a Little Christmas.”

6. Workplace Giving with Company Match: Encourage giving within your organization by offering employer gift matching programs. Many corporations and employers are willing to match their employees’ donations to Marine Toys for Tots, doubling the impact of their contributions.

7. Support Toys for Tots’ Celebrated National Programs: Direct your sponsorship toward specific National Programs, including the Holiday Campaign, Native American Program, Literacy Program, Disaster Response and Recovery Program, Youth Ambassador Program, and Foster Care Initiative. Aligning your support with these initiatives allows your company to make a targeted and meaningful impact. We can direct donations to your local area.

8. Stock Giving: Opt for a powerful and tax-savvy approach to philanthropy by transferring appreciated assets directly to Toys for Tots. By donating stocks online, your company can provide ongoing hope to children while potentially realizing tax benefits in the upcoming year.

For additional information on any of the above, visit www.toysfortots.org and click “Ways to Donate”.

STEP 1: Email us with your interest:

Vice President, Marketing & Development, Ted Silvester at vpmarketing@toysfortots.org

Deputy Vice President, Business Development, Gunnar Spafford at gunnar.spafford@toysfortots.org

STEP 2: Pledge to raise or contribute a specified amount of cash or new toy donations:

To be a National Corporate Sponsor

• Contribute or help raise over $25,000 in cash, or…
• Contribute over $100,000 worth of new toys or books

To be a National Corporate Donor

• Contribute or help raise over $5,000 in cash, or…
• Contribute over $25,000 worth of new toys or books

STEP 3: Complete a licensing agreement:

For cause-marketing initiatives, we like to enter into a simple licensing agreement that captures the basics such as: use of Toys for Tots Logo and name, indemnification, a description of your cause-marketing campaign, promotional period, etc.

Feel free to use the agreement we provide, make any necessary changes, amendments, or even use your own.

As an official activity of the U.S. Marine Corps, the Marine Toys for Tots Foundation will not affiliate with an organization that portrays the USMC or the Marine Toys for Tots Program in a negative manner.

The Marine Toys for Tots Foundation adheres to the Better Business Bureau Wise Giving Alliance Standards for Charity Accountability. View these guidelines and our accreditation at: http://www.give.org/for-charities/

Marine Toys for Tots does not sell, loan or distribute our mailing lists or email addresses to third parties.

Out of respect to our current donors and Corporate Sponsors, Marine Toys for Tots will not actively solicit or promote to our supporters. We will, however, promote via our social media channels and post on our website promotions page.

Marine Toys for Tots Foundation does not consider promotions that utilize direct mail, telemarketing or door-to-door solicitations, nor will we advertise items for sale on our website.

We can direct your support to any one of our 860+ local chapters, or you can allocate your donation to support any of our programs to include:

Holiday Campaign

Through the gift of a new toy or book, help bring the joy of Christmas and send a message of hope to America’s children in need. Local campaigns are conducted annually in over 870 communities covering all 50 states, the District of Columbia, Puerto Rico, Guam, and the Virgin Islands

Toys for Tots Literacy Program

Through the gift of a new book, provide the joy of reading to children in need, enabling them to compete academically, succeed in life, and break the cycle of poverty.

Toys for Tots Native American Program

To provide hope and joy to Native American children living on remote Reservations through the gift of a new toy or book at Christmas.

Foster Care Initiative

Help reduce anxiety and positively impact children in Foster Care. Toys for Tots provides resources to help children during extraordinarily stressful and trying times.

Disaster Response and Recovery Programs Provide emotional relief and support for children devastated by a natural disaster at the appropriate

time. We stand ready to assist our Nation’s children in difficult situations because needs extend beyond the holiday season.

Youth Ambassador Program

Distinguished young people who serve as volunteer representatives of Toys for Tots by helping to inspire others with their positive interactions and community involvement. Spotlight “children helping children” – those who have gone above and beyond in their communities to help those less fortunate than themselves.

Become a National Corporate Donor

A National Corporate Donor is an organization that makes a cash contribution from $5,000 up to $24,999. Click the Donate button at www.toysfortots.org

Hosting Toy Drives

Toy Drives are considered local events and must be coordinated with your local Toys for Tots chapter www.toysfortots.org/find-your-local-chapter/ The monetary value of toys collected from a company- sponsored toy drive is not included as part of the overall contribution of a corporate sponsorship.

Although we greatly appreciate the locally donated toys (as do the children receiving them!), the IRS does not allow us to acknowledge the party hosting a toy drive. It is the individual(s) donating a toy that can take the tax credit.

Local Chapters are active from October through December

1. 1. Visit our website at: www.toysfortots.org
2. 2. Click “Find Your Local Toys for Tots Chapter”
3. 3. Enter your state then enter your county in the dropdown menus, which will redirect you to the Toys for Tots Chapter website serving that local area. From there, you can then submit a request to:
   • Become a toy drop site
   • Offer pro-bono warehouse space
   • Provide vehicle support
   • provide other support as requested by the local Coordinator

Read or download the following materials to share with your team, organization, or community!

• Marine Toys for Tots Program Overview
• Marine Toys for Tots Annual Report
• Corporate Sponsorship Booklet
• Peer to Peer Crowdfunding Information
• Marketing Materials
  • Marketing Guide
  • Branding Guide
  • Download the Official Logo
  • Promotional Posters
  • Media Assets
  • Public Service Announcements